BORGHI E CENTRI STORICI

MADE EXPO FOR THE RESTORATION AND THE IMPROVEMENT
OF ITALIAN HISTORICAL CENTRES

The third edition of MADE expo, international exhibition of building and architecture, will take place at the new Milan – Rho exhibition centre from 3 to 6 February 2010.

Buoyed by the resounding success of the 2009 edition, which saw the attendance of over 200,000 qualified professionals and a net exhibition floor space of 100,000 sq. m, MADE expo will feature a new specialised event dedicated to villages and historical town centres.

In an innovative interdisciplinary perspective, “Borghi e centri storici”, organised by MADE expo in collaboration with Borghi srl, will showcase themes, products and solutions relating to the rehabilitation and upgrading of small urban contexts, that is, historical town centres which represent and narrate a culture and an identity-defining heritage.

“Borghi e centri storici” will be an occasion for public institutions, entrepreneurial players, development agencies, designers, real estate companies, tourism operators, financial operators, associations etc. to gain insight into the large opportunities offered by the sector as a new “Made in Italy” product, within a framework of sustainable development, and obtain an absolutely exhaustive overview of the services, products and new dedicated technologies (restoration and design, bio-architecture, new energy sources, new related products and processes, etc.).

The event thus seeks to represent the “state of the art” with respect to the over 5,000 small urban realities in our country, and historical town centres in general, and aims to create an “agora” where it will be possible to exchange experiences and contact all of the protagonists who actively contribute, albeit in different roles, to their upgrading.

Like a veritable specialised exhibition, “Borghi e centri storici” will feature display stands, events and conferences on this topic for the entire duration of MADE expo, with the objective of offering an overview of:

• public initiative and local development programs and/or projects related to the theme of rehabilitation and upgrading of villages and historical town centres
  
  
• projects of excellence carried out for upgrading of villages
  
  
• associations and networks of excellence of villages operating in our country
  
  
• investors/credit and real estate operators, venture capitalists and bank foundations, which will present financial solutions and products to favour the start-up of operations connected to the financing of village renewal and upgrade projects
  
  
• entrepreneurial players who have confirmed and consolidated their success by carrying out activities strictly connected to the theme of villages
  
  
• institutions or professionals operating in the sector of facilitated finance for the implementation of entrepreneurial and infrastructural initiatives in this sector
  
  
• media operators (press, TV, web, etc.) who promote themes tied to the sustainable development of villages.